in this research task, i am going to be analysing the construction of representations in 2 music videos and how media language has been used to create an intended effect on the audience. This is an important task as it means i will have an insight into how music videos are able to appeal to their audience through their strategic choices in production, helping me to plan my own video to the best standard possible.
After identifying and analysing media language used in pop music videos and artist websites, i now have an idea of the conventions which should make up my music video. For example, the people in my video are going to represented in a way which makes them seem relatable to teenage girls, who are likely to be the primary target audience. I intend to use exciting camera shots/editing work which gives the video a sense of energy and excitement, provoking engagement from watchers. Also, the locations you see in the mis-en-scene will be ones which i believe teenage girls would enjoy themselves, e.g. bowling and the soundtrack will contain lyrics they would likely be able to relate to, as seen in my analysed music videos. In terms of my website, i hope to give it a quirky and modern outlook which would interest navigators as they are lead to believe that she has originality and is different to any other modern female singers.
This is an impressive task... you have been specific as to how you'd apply your research onto your main tasks... well done!
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